Mural Festival - 10th edition
Studio: Baillat Studio
Role: Art Director, Lead Designer, Illustrator
Studio: Baillat Studio
Role: Art Director, Lead Designer, Illustrator
To celebrate the tenth edition of the Mural Urban Art Festival, we created a striking identity that highlighted the festival's first decade while setting the tone for the years to come. To do this, we created a campaign centered around a system of 10 graffiti-style illustrations - playful and vivid - that were set against clean, contemporary typographic visuals. In the wild poster campaign, we added a material dimension to the project as the posters were individually graffitied before being put up.
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